The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has announced plans for a new Retail Abu Dhabi shopping campaign in the city.
Abu Dhabi Shopping Season will see a new retail campaign across thousands of stores in the emirate of Abu Dhabi.
Taking place from December 10 until February 14, the new campaign will see festive sales, promotions across thousands of stores, new collection launches and shopping experiences across fashion, beauty, lifestyle launched.
In addition, exclusive discounts and sales will be introduced at malls in Abu Dhabi, Al Ain and Al Dhafra.
There is also an interactive ‘Wishing Tree’ in Yas Mall where you can scan an in-built QR code to select a wish from 20 options, including Etihad Airways return flights for two, Etihad Guest Miles, a new winter wardrobe, the latest gadgets, toys, beauty makeovers and hampers, experiences and more. Prizes will be given away every day until December 31.
“Arriving on-the-back of a summer retail campaign that leveraged successful public-private partnerships to generate record sales and growth of 31% versus last year, our brand-new Abu Dhabi Shopping Season is poised to further boost the emirate’s diverse retail sector as we ready to re-welcome visitors from our largest international source markets this winter,” said Ali Hassan Al Shaiba, executive director of Tourism and Marketing, DCT Abu Dhabi.
Creating an environment that protects shoppers and gives everyone taking part in the campaign peace of mind, the emirate’s Go Safe certification will help ensure that all malls, hotels, attractions, restaurants and public venues adhere to safety and cleanliness standards.
In addition, staff working in hospitality and tourism will take part in regular COVID-19 testing and all visitors to malls will have thermal screening at entrances and practice social distancing.
For more information visit www.retailabudhabi.ae.
With the launch of Retail Abu Dhabi’s winter campaign, Abu Dhabi Shopping Season, the retail sector of the Department of Culture and Tourism – Abu Dhabi has installed a gigantic interactive ‘Wishing Tree’ in Yas Mall!
– The interactive ‘Wishing Tree’ is a cornerstone attraction of Abu Dhabi Shopping Season
– The festive ‘Wishing Tree’ invites shoppers to scan an in-built QR code to select a wish from 20 options including Etihad Airways return flights for two, Etihad Guest Miles, a new winter wardrobe, the latest gadgets, toys, beauty makeovers and hampers, experiences and more
– Daily prizes are being given away until 31st December
