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The small steps big difference campaign by Lacnor and Oasis

Partner content: awesome sustainability and health initiative in the UAE

Are you into health, sustainability, or both? Then we’ve got a couple of brands that need to be on your radar.

Lacnor and Oasis, of National Food Products Company (NFPC), marked Ramadan 2021 with a sustainability-focused health campaign named ‘Small Steps, Big Difference’.

The campaign carried the message that impactful, positive behaviour starts with one small step.

When applied consistently and by everyone, they go a long way to making a big difference to the environment, as well as to public health.

UAE residents were asked to make a small pledge for a healthier tomorrow, which also put them in the running to win a new Tesla Model 3, as well as other eco-friendly prizes.

Oasis consumers pledged for a healthier planet by promising to take small steps to contribute to a more sustainable future.

Meanwhile, Lacnor consumers promised to become healthier versions of themselves through better habits and a more active lifestyle.

More than 18,000 people registered for the campaign, and gave almost 2,000 pledges, which they shared on Instagram.

The winner of the Tesla Model 3 was a lucky father of three from Abu Dhabi.

Five other pledges won e-scooters to help them on their sustainability and health journeys.

Want to learn more about Oasis and Lacnor?

Oasis is a leading water brand in the UAE and has been taking significant steps towards a sustainable future, by reducing its Carbon Footprint using technological advances that reduce the use of plastic in PET bottles.

It introduced the first paper-based water packaging in the region, and has reduced its water footprint through technological solutions that reduce water wastage.

Lacnor, as a leading Dairy and Beverage brand, brings people the best of nature through a wide variety of juices that are selectively sourced from where fruit trees naturally thrive, along with highly nutritional dairy products that are exclusively sourced from grass-fed cows in New Zealand.

The Healthy Living and 100% Juice range aim to improve health and wellness with no added sugar. Lacnor also offers low fat and sugar reduced variants within its flavoured milk range.

National Food Products Company, the mother company of Oasis and Lacnor, is celebrating 50 years this year. It was one of the first companies to start operating in the UAE and both brands are locally produced.

Lacnor
Oasis
NFPC