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Abu Dhabi launches emirate-wide shopping festival

Prize draws and discounts of up to 80 percent as part of Unbox Amazing campaign

In the mood for a spot of retail therapy? Your timing couldn’t be better, with a huge summer shopping festival set to take over Abu Dhabi, starting today (Thursday July 2).

More than 3,500 retailers in malls across Abu Dhabi, Al Ain and Al Dhafra are all taking part in Unbox Amazing – a brand-new shopping campaign that will run until Monday August 31.

The campaign promises unbeatable promotions across stores, and discounts of up to 80 percent, as well as a series of Shop & Win rewards and prize giveaways.

The contactless Shop & Win promotion automatically enters eligible Visa cardholders (from four participating banks) who spend Dhs200 or more (in participating outlets) into prize draws held throughout the campaign, with prizes up for grabs ranging from tech products to Mercedes-Benz cars.

While the campaign is designed to encourage Abu Dhabi’s keen shoppers to head back to their favourite stores, the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), which is organising the campaign, is keen to reassure visitors of safety and hygiene measures in place throughout the capital’s retail spaces.

These include thermal scanning for all shoppers at entry points and social distancing in stores and throughout cafés and restaurants, in addition to regular sanitisation of premises. Wearing a mask is mandatory for all individuals.

Malls participating in the campaign include The Galleria Al Maryah Island, Marina Mall, World Trade Centre Mall, Yas Mall, Abu Dhabi Mall, Al Ain Mall, Al Foah Mall, Al Jimi Mall, Al Raha Mall, Al Wahda Mall, Barari Outlet Mall, Bawabat Al Sharq Mall, City Center Masdar, Deerfields, Fotouh Al Khair, Hili Mall, Khalidiyah Mall, Mazyad Mall, Mushrif Mall and Ruwais Mall.
For more information, visit retailabudhabi.ae.